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Tim Cook: iPhone sales 11 have had a “good start”

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Published on Oct 31, 2019

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Tim Cook: iPhone sales 11 have had a “good start”

After the announcement of the results of the Q4 2019, in a new interview with Reuters, Apple CEO Tim Cook has revealed more details about the earnings of Apple, including some of the comments on the first sales of the iPhone 11, and so on.

It is important to note that, only the first two weeks of availability, the iPhone 11 are included in the Q4 2019 Apple. The real impact of the iPhone 11 will be seen in Q1 2020. Apple no longer reports sales of the unit, but Cook said that the sales of the new iPhone have had a “good start“.

The CEO of Apple has also explained that the price of the iPhone 11 has proved to be a success, in particular in China. The iPhone 11 from 839€, compared to the iPhone XR, which had a base price of 889 euros.

The starting price of 839€ is a factor to bring more people to the market and give people another reason to upgrade, “ Cook said to Reuters. “In China, in particular, we have chosen the price range relevant at the local level that were more similar to the price ranges with which we have had great success previously.

Cook has also told Reuters that Apple's guidance for the first quarter of 2020 builds on the strong initial indications of sales of the iPhone 11, as well as on the continued growth of wearable devices and services. Cook added that he hopes that the United States and China to resolve the trade dispute during the first quarter of 2020.

 

 

 

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