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The sales of the HomePod suggest to Apple to make a smaller version and economic

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Published on Sep 19, 2018

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In spite of the HomePod to be available still in a few Countries, sales are proceeding at a good pace. Given the cost, the Apple product has only 6% of the global market of smart speaker, however, if we consider only the speakers of the high-end, you arrive at the 70% of the market!

In America the market is dominated by Amazon's Echo and Google, Home, products more open and versatile that can boast a voice assistant can perform many more operations.

In classfica of all the smart speaker more sold in 2018, Apple does not figure even among the top 5 positions. In fact, in the head we find Google Home Mini (20%), followed by the Amazon Echo Dot (18%), Amazon Echo (12%), Alibaba Tmall Genie (7%) and Google Home (7%).

Of course, the most sold are the speakers cheap, and Apple has a price that is really high. If we consider the sales only between the speakers, from 200$ and above, then Apple is in a good position with 70% of the market, and is even hindering the sales of branded products Bose.

Recently Apple has updated the software of the HomePod, adding new and interesting features. The spread in other Countries, a reduction in prices, the addition of some killer feature or the arrival of a smaller version and cheap as the Google Home Mini, could radically change the fate of this product.

The article The sales of the HomePod suggest to Apple to make a smaller version and economic comes from iSpazio.

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