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The paper sings: the Apple Card to the conquest of the payments market #outlook

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Published on Aug 11, 2019

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In the annals of Apple-2019 will be remembered as the year of the big pivot, a massive change of strategy that is transforming the Cupertino company by a company that produces hardware for company services. The indicators of this paradigm shift were already apparent a long time, but Apple has discovered definitely in the cards in march, with a special event that showed a preview of Apple Tv+ Apple News+, Apple, Arcade, and especially the Apple Card. I say “especially” in reference to the new credit card branded Apple because, of all the new services that the company is preparing to manage, is the one that embodies the better the turn in place in Cupertino. The Apple Card also promises to opt out of combining the cards of the rich sector of digital payments.

The Apple Card is a credit card proper, with which you can make payments online and offline. As such, it works with a credit system that provides for the payment of the balance due monthly, with interest on the overdraft in the event of late payment. Unlike traditional credit cards is thought, however, as the card is purely virtual that resides in the Wallet of a user's iPhone, which is tied up to double thread. There is also a (beautiful) physical card in titanium, which you can take separately at no additional cost and that serves mainly to purchases through the POS not enabled contactless payment (the circuit is MasterCard, accepted all over the world).

Apple has removed the card number, CVV code (the security number is the three digits printed usually on the back) and PIN, all the elements so far considered essential on any credit card, but unnecessary for a product like the Apple Card, which will be managed by the open request to the payment of the balance - only through the app Wallet to the iPhone. The process has already been widely documented online in the past few days after Apple launched a first round of pre-registrations in regard to the launch of the final service planned for the end of August.Camera at the top, and 4K video at 60fps with all the quality Apple? Apple iPhone XS, on offer today from the tech shop to 879 euro from Unieuro at 979 euro. CLICK HERE TO CONTINUE READING

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