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Sony: 2020 the year of rebirth. The names of the smartphone as a DSLR

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Published on Apr 27, 2020

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Sony does not sail in good waters with regard to the smartphone industry: 600 thousand smartphones sold in the second fiscal quarter of last year represent one of the lowest points touched by the japanese company, that can see, however, in 2020, the year of the revival in spite of the difficulties that the block of productive activities in place at the global level is generating.

Coronavirus or coronavirus for Sony we are at a breaking point with respect to the past and a small but significant signal came from the desire to change the classification of the model number of the smartphone. This and much more is talked about in the course of an interview in video-streaming, issued by the President Mitsuya Kishida at the head japanese AV Watch. It was an opportunity to take stock of the situation and to know the future plans for the relaunch of the historic brand in the sector.

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