Grow the audience Standing Ovation: the thousand manoeuvres of the Rai are good for the Clerici
Do not exceed 4 million spectators, but no shouting, not even on the flop with a bet of Standing Ovation aired on march 3, 2017. At the end all the various maneuvers of the Rai have done well in the program of Antonella Clerici, in the Friday evening of Bbc1 manages to find a slice of the public ready to listen to the couples in the race in their performances. No Red Door on Rai2 and no enemy is in the house for the presenter of Bbc1 which should then just do its hoping in the end to listen back to grow. And in the end this happens. Standing Ovation regains some share but the discontent of the public in the house of Rai, generated by the thousand movements of the fiction, increases. Returning to the program of Rai 1 there is not much to say: very innovative, he knows he's old. Of course, it is not the fault of the presenter who tries to get in the game and in this third instalment is also saved by Paul Cooper, with whom he has a great tune and the feeling between them is a winner. But lost along the way of opportunities to debate, as the moment in which one of the competitors said to the Bertè ” and you're been massacred by nature,” after which the singer had commented on a performance of the duo talking about a “track firetrap”. The presenter has not caught, or maybe didn't wanted to take the sentence of the competitor, leaving and then pass that to the public, would surely have been an occasion of interest, because of course if the Bertè had heard a phrase of this kind, he would not have been in silence.
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In short, the rai seeks to satisfy a bit of everyone, but also tries to regain the Friday evening. In fact, he had already seen the great success of The Red door on Rai2. And if the series with Lino Guanciale and Gabriella Pession remained on rai 2, Rai would have been shown to dominate the early evening with two channels. But it is also true that a series on Rai2 can't beat, according to old criteria, a live program on Bbc1. And here then everything revolves around this axiom is unbeatable. The Clergy must also thank Mediaset has put on Canale 5 la fiction flop, the nth, Love Think you that falls to 9% market share, a result that is really bad.
THE DATA AUDITEL RELATED TO THE TV VIEWERS OF THE MARCH 3, 2017
Standing Ovation has won 3.842.000 spectators equal to 17% of share.
Love Think About You! gathered in front of the video 2.301.000 spectators equal to 9.2% of share.