Advertisement

Explained the choice of names for future Apple iPhone

Advertisement

Published on Aug 30, 2019

Advertisement

Explained the choice of names for future Apple iPhone

Apple this year will launch three new iphones, the successors of the models that came out last year. After discovering the names from the recent pictures published on the web, we want to talk about the philosophy adopted by Apple for this year's models and those of the future.

Last year Apple announced two new iphones a top of the range, together with the model, “low-cost” iPhone XR. At the same time the iPhone X of 2017 has been removed from the price list Apple, where, however, have remained the iPhone 7 and iPhone 8. Wanting to buy an iPhone with the new design is borderless, and the Face ID, the customer had to opt in or to the models OLED by more than 1,000€, or the XR. This has made it a little confusing which model to purchase, especially for the less enthusiastic, who do not know precisely the specifications and other details of the individual models that were released.

The problem is not so much technical, but psychological, due to the choice of names made by Apple. The iPhone XS is definitely the more powerful iPhone, as the successor of the iPhone X. iPhone, XR, however, where you place? It is better than the iPhone X? It truly is on par with the iPhone XS?
For the other lines of products, Apple has solved this problem with the simple addition of the word “Pro” in the name of the device. In fact, we have the iPad and the iPad Air, which are products of medium-low, and then the iPad Pro to high end. The same is also true for the Mac, where we have the iMac and the iMac Pro for the professionals, or the MacBook Air and the MacBook Pro.
So why not use the same nomenclature for the iPhone? Very likely to the iPhone in output this year will, in fact, in the following way:

In this way, Apple can explain better the existence of the iPhone XR, giving it the same name as the iPhone and top of the range, but without the abbreviation “Pro”. By doing so the user understands to get your hands on a device on the same line as the top of the range, but with some functions less.

Very likely Apple will continue to release three devices of this type in the coming years, creating a market for both the devices top of the range ones, low-cost. The price of the iPhone XR (2018) next year could easily drop to below 500€, considering the arrival of the other two models in the same range (the one in 2019 and one in 2020). In this way, by the end of next year we'll have a lineup full with devices borderless:

In a few words, Apple will only have the models “low-cost” for the purpose of selling prices year-on-year lower. The top models of the range will instead be replaced with more recent ones, just as happened last year with the iPhone X.

Advertisement

Advertisement

image

Hey friend

Your blog talks about Explained The Choice Of Names For Future Apple Iphone? Send an email to [email protected] to be indexed in the BitFeed Network

Comments