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Apple: the head of marketing of the iPhone you move on Augmented Reality

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Published on Feb 12, 2019

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Augmented Reality is a more and more important topic for Apple, as evidenced by one of the most recent changes in the company's organization documented by Bloomberg.

The house of Cupertino has in fact awarded to Frank Casanova, the role of the Head of the Marketing division, Augmented Reality, earlier to the guide of the Marketing department of the iPhone. Casanova held that position since 2007, i.e. since the launch of the first iphone under the guidance of Jobs.

Apple has chosen to move one of his key men who have contributed to the global success of the iPhone to keep him engaged in one of the most ambitious projects of the house of Cupertino. In fact, in addition to having given rise to the mass distribution of the AR with the release of ARKit on a variety of iPhone and iPad, Apple is also working on a wearable device independent, which could arrive as early as 2020.Camera Wide for excellence? LG G7 ThinQ, on offer today from 4G Retail Tim to 299 euros, or from the Media World to 349 euro. CLICK HERE TO CONTINUE READING

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