With its service, Apple TV, Apple will be present at the the Television Critics Association Press Tour officially presented today by the organizers.

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This is the first time Apple participates in a televised event in the industry such as this, given that the streaming video service debuted only two months ago. Networks such as Fox, ABS, NBC and HBO using the Press Tourh invernare to advertise programs, movies and series that will be part of the schedule of the next few months. The event will be held from today until 20 January.

The intervention of Apple is expected to be on the 19th of January, when the company could finally announce the new TV series and other content for the platform Apple TV+,, or at least officially announce the launch dates of some of the series already presented in the past.